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Investment and Territorial Exclusivity

  • Rent or leasing of the location

  • Store design and layout,

in line with the brand’s standards


For reference, our monthly rents range from €300 to €800 depending on the location.

Store fit-outs have represented an investment between €15,000 and €25,000 per boutique.

  • Purchase of initial stock, including frames, lenses, and accessories

(An initial order of between 500 and 750 pairs of glasses should be sufficient)

The glasses are sold at 29 USD each.

  • Management systems, including Shopify and Notion
  • Eyewear tools, including adjustment tools, machines, and equipment for frame production

  • Lens-cutting machine, or the option to partner locally for lens cutting

  • Optional: Equipment and tools for optometry and eye exams
  • Costs related to initial training

Royalties

  • Initial royalty: Waived for the first franchisee to support an optimal launch.

  • Ongoing royalty: Set at 6% of gross revenue, payable monthly or quarterly depending on the contract terms, and includes contribution to the global marketing fund.

Territorial Exclusivity

Each Maison Mata franchisee benefits from territorial exclusivity, ensuring that no other Maison Mata store or franchisee will be allowed to operate in the same area without prior agreement.

For Saudi Arabia, the first franchisee will be granted exclusivity over the entire metropolitan area of the chosen city. This exclusivity offers a strategic advantage to fully capitalize on the commercial potential of this dynamic region.

As the first Maison Mata franchisee, you will be granted priority access to all future franchise opportunities in the Middle East and North Africa. This exclusivity is designed to strengthen your role as a pioneer and recognize your commitment to the brand’s initial development in the region.

Conditions for maintaining exclusivity

Territorial exclusivity and priority over future franchises are subject to:

  • Meeting the performance objectives defined in the contract

  • Actively and effectively operating within the assigned territory

Possibility of expansion

If the market evolves, with increased demand or the opening of new commercial zones, discussions may be initiated to expand your territory or open additional locations under your supervision.

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